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CLIENT
Multinational Fully-Digital Bank
JOB DESCRIPTION
• Translate and carry out the overall go-to-market strategy in digital channels
• Develop an integrated strategy for SEO, SEM, display advertising; and optimize channel and campaign performance
• Lead and manage agencies to plan, implement and optimize digital campaigns
• Handle a large budget and effectively allocate it across advertising channels
• Work with the marketing head and recommend best set of digital marketing agencies and tools
JOB QUALIFICATION
• At least 5 years of experience in digital marketing
• Well-versed in different aspects of digital marketing e.g. SEO, SEM, paid social, display advertising, programmatic etc., and in measurement techniques
• Has handled a large advertising budget
• Excellent English communication skills
ACTIVE DATES
Until June 2020
