Our client is the country’s leading fintech company.
• Lead the development of strategies and programs to build awareness of Wealth Management, and the services and brands that are inside this feature.
• You will develop growth drivers for traffic and conversions across multiple channels while working closely with the financial services and product teams.
• Lead and execute marketing campaigns to increase user base and market reach of Wealth Management within targeted segments, working closely with the relevant marketing verticals inside the marketing team for the optimum GTM
• Innovate new ways to increase brand awareness and keep alignment with marketing trends in the industry
• You will lead joined up commercial planning with the commercial, product team and within the customer team, especially with AdTech in driving revenue opportunities for the company
• Degree qualifications in Business/Marketing/Engineering
• Commercial acumen in the digital arena, with clear e-commerce conversion funnel knowledge, online consumer understanding and proven record of results driven from digital business opportunities.
• Information management and analytical skills
• Finance knowledge (P&L, Measurement & Evaluation, etc.)